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Get named by AI assistants.

GEO (Generative Engine Optimization) makes sure ChatGPT, Gemini, Perplexity and Google's AI Overviews name your business when someone asks for a recommendation. We make your site readable and quotable for those assistants, make sure other sources say the same about you, and measure every month whether you are named.

Named by ChatGPT

18/25 +7

test questions, vs 11 last month

Perplexity, with link

20/25

times cited with a link to your site

Google AI Overviews

3/25

rarely named: the biggest gain is here

Preview of your monthly report

Why this matters now.

A Google search gives you ten links. An AI assistant gives one answer with a few names. If you are not among them, you do not exist for that customer. And the questions are longer and more specific: not “accountant Antwerp” but “which accountant in Antwerp mainly works with self-employed builders?”.

What we do.

  • Making your site readable. Letting AI crawlers in, an llms.txt, structured data, and pages that open with a clear answer.
  • Writing answers to real questions. Prices, approach, region, speciality: the things people ask assistants about.
  • The same story everywhere. Google Business Profile, LinkedIn, directories and review sites with the same name, the same address and the same description.
  • Getting mentioned by others. Reviews, trade media and partners. Assistants trust third parties more than your own site.

How we measure.

Every month the same 20 to 30 questions, asked the way your customers ask them, in four assistants.

  1. 1

    Fix the question list

    Together we choose the questions customers really ask, per service and per region.

  2. 2

    Test monthly

    In ChatGPT, Gemini, Perplexity and Google AI Overviews. Per question: named, named with a link, or absent, and who appears in your place.

  3. 3

    Adjust

    Where you are missing, we find out why and tackle the cause. You see the progress month by month.

Frequently asked questions.

What is GEO?

GEO (Generative Engine Optimization) is the work of getting named and cited by AI assistants such as ChatGPT, Gemini, Perplexity and Google AI Overviews when someone asks a question about your field or region.

Is GEO the same as SEO?

They overlap. A technically sound, well-written site helps both. On top of that, GEO puts the emphasis on clear, quotable answers, consistent business details across the web and mentions on other sites, because AI assistants give a lot of weight to what others say about you.

How soon will I see results?

Changes to your own site are often picked up within a few weeks. Mentions on other sites and reviews build up more slowly, usually over a few months. We measure every month, so you can see the progress.